This Privacy Policy describes how Hillsborough Real Estate Group (“HREG,” “we,” “us,” or “our”) collects, uses, discloses, and safeguards information about you when you visit our website at hillsboroughregroup.com, contact us, or use our real estate brokerage and transaction services (collectively, the “Services”). By using our Services or providing information to us, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use our Services.
We collect information that identifies, relates to, or could reasonably be linked with a particular individual or household (“personal information”). The categories of information we collect include:
Identity and contact information: name, mailing address, email address, telephone number, and similar identifiers.
Transaction information: details about properties you are buying, selling, or leasing, including offers, contracts, disclosures, listing details, and related correspondence.
Financial information: information necessary to facilitate a real estate transaction, which may include pre-approval letters, proof of funds, purchase prices, earnest money details, commission arrangements, and, where required, government identification.
Documents and signatures: transaction documents, disclosures, and electronic signatures that you submit or that are generated through the transaction process.
Communications: the content of messages, inquiries, and feedback you send to us.
When you visit our website, we and our service providers may automatically collect certain information, including your IP address, browser type, device identifiers, pages viewed, referring URLs, and the dates and times of your visits, through cookies and similar technologies (see Section 9).
We may receive information about you from third parties involved in or supporting a transaction, such as multiple listing services (MLS), lenders, title and escrow companies, appraisers, inspectors, cooperating agents and brokerages, and transaction management or document platforms we use to deliver our Services.
We use the information we collect for the following purposes:
To provide, manage, and facilitate real estate brokerage services and transactions;
To prepare, deliver, store, and manage transaction documents and disclosures;
To communicate with you about your transaction, our Services, and your inquiries;
To coordinate with other parties and service providers involved in a transaction;
To comply with legal, regulatory, licensing, and recordkeeping obligations applicable to real estate brokerages;
To maintain the security and integrity of our systems and to detect and prevent fraud;
To operate, analyze, and improve our website and Services; and
For any other purpose disclosed to you at the time of collection or to which you consent.
We do not sell your personal information. We may disclose your information in the following circumstances:
Service providers and integrations: with third-party vendors who perform services on our behalf, such as transaction management platforms, electronic signature providers, and cloud storage and backup providers. These providers are authorized to use your information only as necessary to provide services to us.
Transaction participants: with other parties reasonably necessary to complete a transaction, including cooperating agents and brokerages, lenders, title and escrow companies, inspectors, appraisers, and attorneys.
Legal and regulatory: when required to comply with applicable law, regulation, legal process, or governmental request, or to enforce our agreements and protect our rights, property, or safety, or that of others.
Business transfers: in connection with a merger, acquisition, financing, reorganization, or sale of all or part of our business, subject to the protections of this Policy.
With your consent: for any other purpose with your direction or consent.
To deliver our Services, we use reputable third-party platforms to manage real estate transactions, store and synchronize documents, and facilitate electronic signatures. Where we connect to such platforms through their application programming interfaces (APIs), we access and process only the information reasonably necessary to provide our Services, and we do so in accordance with the applicable platform’s terms and our obligations under this Policy.
These third-party providers maintain their own privacy policies governing their handling of information. We encourage you to review the privacy practices of any third-party platform whose services are used in connection with your transaction. We are not responsible for the independent practices of third parties beyond the scope of the services they provide to us.
We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, disclosure, or destruction. These measures include access controls, encryption of data in transit and, where appropriate, at rest, restricting access to personal information to authorized personnel, and using secure third-party providers to store and transmit transaction data.
No method of transmission or storage is completely secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any credentials used to access our Services and for promptly notifying us of any suspected unauthorized use.
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to provide our Services, comply with our legal and regulatory recordkeeping obligations (which, for real estate transaction records, may extend for several years after a transaction closes), resolve disputes, and enforce our agreements. When information is no longer required, we take reasonable steps to securely delete or de-identify it.
Depending on your state of residence, you may have certain rights regarding your personal information, which may include the rights to:
Request access to the personal information we hold about you;
Request correction of inaccurate personal information;
Request deletion of your personal information, subject to legal exceptions;
Request information about how we collect, use, and disclose your personal information; and
Opt out of certain uses or disclosures of your personal information.
To exercise any of these rights, please contact us using the details in Section 11. We will respond to verifiable requests as required by applicable law. We will not discriminate against you for exercising your privacy rights.
If you are a California resident, the California Consumer Privacy Act, as amended (“CCPA/CPRA”), provides additional rights, including the right to know what personal information we collect and how we use and disclose it, the right to request deletion or correction, and the right to opt out of the “sale” or “sharing” of personal information. We do not sell personal information. To exercise these rights, contact us as described in Section 11.
Our Services are intended for individuals who are at least 18 years old and are not directed to children. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete it promptly.
Our website may use cookies and similar technologies to operate the site, remember your preferences, understand how the site is used, and improve your experience. You can usually adjust your browser settings to refuse or delete cookies, although doing so may affect certain features of our website. We honor recognized browser-based privacy preference signals where required by applicable law.
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we do, we will revise the “Last Updated” date above and, where appropriate, provide additional notice. We encourage you to review this Policy periodically.
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Hillsborough Real Estate Group
118 N Churton St. Hillsborough NC 27278
Email: [email protected]
Website: hillsboroughregroup.com
Governing Law. This Privacy Policy and any dispute arising from it are governed by the laws of the State of North Carolina, without regard to its conflict-of-laws principles.